From Riyadh to Miami: How Saudi Capital is Reshaping Florida’s Investment Landscape🌍
Florida has long been known as a global tourism magnet, but in recent years it’s also become a magnet for international capital—especially from the Middle East. The latest sign: Saudi Arabia’s Public Investment Fund (PIF) has opened its second U.S. office in Miami, signaling long-term commitment to Florida’s economic ecosystem.
According to a recent Bloomberg report, this is more than just a satellite branch. The Miami office will serve as a base for deal-making, partnerships, and strategic relationships in a region the Kingdom views as increasingly important—not only for real estate, but for hospitality, sports, entertainment, and tech.

đź’° What the Saudi Public Investment Fund Is After
The PIF is one of the largest sovereign wealth funds in the world, managing over $700 billion in assets with plans to reach $2 trillion by 2030. Its mission is to diversify Saudi Arabia’s economy away from oil, and a big part of that involves making bold investments abroad in growth markets.
Florida checks several boxes:
- A global tourism hub with a steady inflow of international wealth
- A growing center for sports, luxury real estate, and experiential retail
- Proximity to Latin America, where Saudi investors are increasing their exposure
- Business-friendly tax structure and an international-facing population
The fact that Miami is the only city besides New York to host a PIF office speaks volumes about its positioning on the global investment map.

đź§ł Tourism Ties That Make Strategic Sense
There’s more at play than just financials. Saudi Arabia is aggressively building its tourism economy, with megaprojects like NEOM and The Red Sea Project designed to rival global destinations. Tapping into Florida’s tourism infrastructure—from hospitality operations to branding expertise—offers a model for building that vision at home.
The connection goes both ways. Florida, particularly Miami and Orlando, welcomes millions of Middle Eastern visitors each year, and Saudi investors are increasingly buying up luxury properties, backing development deals, and exploring partnerships in the state’s sports, entertainment, and logistics sectors.
🤝 Private Equity and Political Ties
The alignment isn’t just institutional—it’s personal.
Affinity Partners, the private equity firm founded by Jared Kushner, secured a reported $2 billion investment from the Saudi PIF. Headquartered in Miami, the firm represents another channel through which Saudi capital is entering the Florida market, particularly in real estate and growth-stage companies.
Together, this web of capital flows, political relationships, and shared interests in global tourism and real estate are laying the groundwork for a long-lasting alliance between Florida and the Kingdom of Saudi Arabia.